Top Emerging Trends in Digital Marketing
The past few years brought some dramatic changes to shape the digital realm. Some notable mentions include evolving social media advertising costs, new updates from Google, and the latest eCommerce boom. These developments have a direct impact on marketers and how they work as well. Hence, adapting to these changes quickly and strategically can ensure optimal results. The following are some exciting trends for digital marketing in 2021 that businesses must focus on for their campaigns. Featured snippets Typically, users will enter query terms in the search bar and get the best answers listed out based on their relevancy. In most cases, these answers are suggested in paragraph formats attached to an image. This box is known as position zero in search engine results. For businesses looking to attract more visitors to their site, they must add valuable information in their writings to get featured in these snippets. By doing so, they will entice users to click on a website for more deta